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Jensen Huang’s jacket fetched $960,000 at Sotheby’s
A signed Tom Ford leather jacket worn by Nvidia CEO Jensen Huang sold for $960,000 after 65 bids from 45 collectors.
Image: TNW
A black Tom Ford leather jacket signed by Nvidia CEO Jensen Huang sold at Sotheby’s on Friday for $960,000 — far above its $40,000 to $60,000 pre-sale estimate and nearly 96 times its retail price of just under $10,000.
The auction drew 65 bids from 45 collectors. Huang wore the jacket in 2023 at a Foxconn event in Taipei, then signed it for the sale. Proceeds will go to the Edge Institute, a nonprofit that supports innovation through fellowships, grants, and residencies.
“The response to this sale surpassed even our highest expectations.”
The sale says as much about Nvidia’s cultural pull as it does about fashion. With the chipmaker at a $4.86 trillion market cap, Huang’s long-running habit of wearing black leather jackets has turned into a recognizable founder uniform — one he has kept for nearly 20 years at product launches, trade shows, and company events.
That status has spilled into tech culture more broadly. In 2024, Meta CEO Mark Zuckerberg traded garments with Huang in a “jersey swap,” and later received one of Huang’s jackets on stage at a computer graphics conference.
“This is worth more because it’s used.”
Apple may have just overtaken Nvidia as the world’s most valuable company, but Huang’s wardrobe is the one attracting collectors.
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Enterprise Editor
Marcus follows the money. He covers enterprise software, cloud architecture, and the tectonic shifts in Big Tech strategy. He translates dense earnings calls and complex M&A activity into actionable insights about where the industry is actually heading. If a tech giant makes a silent pivot, Marcus is usually the first to notice.
via TNW
