Samsung launches AI health assistant in US beta

Samsung is adding a built-in AI-powered personal health assistant to Samsung Health, with the new Samsung Health Assistant launching now in beta for eligible users in the US.

The pitch is straightforward: turn scattered health data into something people can actually use. Samsung says the assistant takes a “holistic” approach by connecting information across Samsung Health’s five wellness pillars — sleep, activity, nutrition, mindfulness and vitals — and translating those metrics into explanations and tailored recommendations.

Users can also view tools such as their Energy Score, with guidance delivered inside the app where they already track and manage their health. According to Samsung, those recommendations are validated by physicians and certified health coaches, and backed by the Samsung Health knowledge base to surface patterns and signals users might otherwise miss.

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“By leveraging our ecosystem and partnerships, we aim to deliver a holistic understanding of health and drive real action, helping users build healthier habits and bringing real change to their lives.”

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Samsung says the assistant will expand over time toward deeper coaching and additional services, including weight management. The company also plans to use its Personal Data Engine for more contextual personalization, factoring in details such as schedules and preferences.

The launch comes into a crowded market for AI health assistants and chatbots, including products such as ChatGPT Health and Amazon’s Health AI tool. Many of those services promise personalized insights but struggle when data is fragmented or recommendations feel generic. Samsung’s argument is that tighter integration inside its existing health ecosystem can make those suggestions more useful in day-to-day routines.